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GSK 2016: The Linkedin Influencer Event

GSK16_linkedIn While It isn’t for everyone – by invite only – it mostly consisted of 22-32 yr olds listening to 45 yr olds tell them what is the next big thing in business, social media, disruption techniques, etc.  Just as a note: people over 45 – actually have MONEY to spend.  how many 24 yr olds do outside of Silicon Valley?

As a member of traditional media, I was excluded from some of the closed events like the impromptu “blogger” news meet up. While I understand totally their disdain for “old” media since we’ve done such a crappy job of covering actual news and most of the networks have become one long infomercial for the presidential candidate that shall not be named in case he manifests, we can still report what is news worthy and what is just a fad.

The problem with the Linkedin model is while it is the best platform for business, they fail to differentiate between a lone person on a job hunt (at 29.00/month to be a premium member) and someone who has a job – therefore income and can afford the 29.00 a month. So there are 1000’s that are left behind – once again.

My takeaways from this event:

  • If you are an intern – you get to do social media and get paid to attend this conference while still making less than what one pair of shoes the paid speaker is wearing.
  • The Aria is still a beautiful hotel but their convention space leaves a lot to be desired.
  • The trade show area was mostly apps and analytics

The parties were worth the time it took to schlep from valet to the trade show area.

San Diego: National Association of Realtors – NARAnnual

NAR is the National Association of Realtors, and this expo is supposed to host the largest trade show floor in real estate, with 400 exhibitors eager to show off their innovations and ideas. Solutions showcased at the expo included tech tools, real estate software, internet advertising, mobile devices and applications, mortgage and financial services, home protection and warranties, professional development and training, franchises and referral services, office products, “Green” innovations and real estate properties and developer referral programs. A newly designed space featured commercial technology presentations, deal-making networking tables and a property pitch session – all designed to increase every opportunity to find and generate new business in real estate. Delegates could even meet football legend Emmitt Smith, if they tipped up at the NAR booth. Got your NAR pass? No need for a Hail Mary pass, then…. #narannual

Dallas: Corrosion – NACE

The phrase “Welcome to Corrosion 2015” sounds a little bit off-putting, doesn’t it?  Like it was going to be a corrosive experience or something?  Corrosion experts needn’t have worried, the NACE show was more interested in treating and preventing corrosion than promoting it.  Conference attendees had the opportunity to learn the latest in regulations and standards impacting the ‘corrosion industry’.  More than 6,000 corrosion professionals from around the world convened in Dallas for the show, and NACE Expo featured more than 380 companies displaying the latest in corrosion control products and services. In addition, the popular cathodic protection test field returned to the exhibit floor for the fourth year, and the NACE Foundation’s Annual Silent Auction featuring gift items and collectibles was a big draw.  Hey, you with the auctioneer’s gavel, my collectible seems to be kinda corroded… #CORROSION2015

Boston: New England Food Show – NEFS

NEFS stands for the New England Food Show.  Sponsored by the Massachusetts Restaurant Association and supported by other New England state restaurant, retail, hospitality and specialty food associations, NEFS is the region’s largest and most attended trade show for retail food and foodservice buyers and professionals.  Delegates were typically those who influence buying decisions or purchase products for retail markets, supermarkets, distribution, institutional foodservice or large or small restaurants.  At NEFS they could find everything needed to satisfy existing customers, attract new ones, and grow the bottom line.  From interactive education and culinary competitions on the main stage to industry-expert-led info sessions addressing marketing and operational needs, the food buzz was pervasive.  We counted 350+ exhibitors, many offering wine and beer tastings among the culinary delights.  Cheers!

Our client Agilysys  provider of POS solutions made this ImpactMovie to explain how their service ImpactRetail!

Las Vegas: Travel Goods Show

The Travel Goods Show was sold out, maxed out, and an enormous success, we heard. Nearly 300 exhibitors – 44 more than last year – displayed more than 500 brands. This is very definitely an industry that’s on the move. The Show was up 75% in floor space and up 50% in the number of exhibitors, offering travelling kits, travelling accessories, travelling experiences and essentials.  The expo was more global than ever, with 77 international exhibitors, up from 44 in 2014. The event presented everything that might be an urgency or a necessity for every traveler.  This event has emerged as a place where business connections are developed.  Travel goods are defined as luggage, backpacks, travel/sports bags, business cases/computer bags, handbags, personal leather goods, and luggage locks.  The Travel Goods Show is an example of a show for which you have to pack luggage in order to go look at… luggage.

Baltimore: National Facilities Management and Technology – NMF&T

NFMT stands for National Facilities Management and Technology, a show and expo designed for anyone  involved in facilities management, maintenance or operations.  This was a three-day event that gave delegates customizable facilities management training, product discovery and non-stop networking. Major take-aways were new best practices, operational strategies, tricks of the trade, new relationships, fresh ideas and innovative solutions that would help manage facilities more productively in 2015. The NFMT Conference program featured more than 120 educational sessions for facilities management professionals, who could choose from every topic imaginable: from best practices for reducing energy, to maintenance planning and scheduling, to Finance 101 for FMs, to a review of ADA regulations, to developing a leadership style that leads to success.  These guys had a facility for managing…

Las Vegas: NASCAR Sprint Car Series

NASCAR Sprint Car Series at the Las Vegas Motor Speedway Motorsports Complex, March 6-8, 2015. Thanks for the memories, #24 Jeff Gordon!