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Denver: SIA Snow Show – Snow Sports Trade Show

The SIA Snow Show also goes by Snow Sports Trade Show.  SnowSports Industries America has been providing support, research data, marketing products, government affairs representation and participation programs for 60 years. New this year at the SIA Snow Show were seminars geared to sourcing, production and design.  Sourcing Snow (no, they weren’t talking about sourcing the white powdery stuff itself) welcomed over 50 key raw material leaders from all over the world, with their textile and sourcing services.  Trending colors, materials and innovation gather in one place to drive snow sports apparel and accessories. Production professionals met face to face with exhibitors to streamline the buying process during the Snow Show.  The show gathers all the key players in the snow sports category. The addition of a targeted supplier show makes it the largest and most concentrated trade event in the industry.  Okay, all together: “There’s no business… Like snow business…”   #SIA15demo