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March 14-17, 2013. How many veterinarians, exactly? The AAHA Phoenix 2013 Yearly Conference had a total of 3,691 attendees, including 1,233 veterinarians, 297 practice managers, 272 technicians, 219 veterinary assistants and support staff, 104 veterinary and veterinary technician students, 45 other professionals, 525 guests, and 996 exhibitor personnel. This so-called “sizzling hot experience” had something for everyone, including practice owners and managers, associate veterinarians, technicians, assistants, and client-focused professionals. They covered everything from A (anesthesia) to Z (zoonotic diseases), capturing the latest diagnostic techniques, advances in therapeutics, and the most sophisticated methods of practice management so delegates could implement cutting-edge knowledge immediately. Folks could even watch an actual surgical procedure live on a giant screen, receiving constant play-by-play explanation by the surgeon. Scalpel… swab… doggie bone…
Vegas is going to the dogs, we heard. (And cats. And horses, and lizards and parrots). Actually this show’s bark was exactly as big as its bite. SuperZoo is paraded as “the Pet Industry’s Hot Spot”, and experienced pros visit the expo as the right kennel, cat-basket or birdcage for the pet business. The pet industry appears to be almost recession-proof, with many pet owners forgoing luxuries to provide for their furry friends, to the tune of $50 billion a year. Hosting top suppliers, thousands of pet retailers and comprehensive educational opportunities, SuperZoo had everything lovers of animal-lovers need to sell more, profit more, and succeed bigger. More than 850 exhibitors brought stuff to sell: leashes, pooper scoopers, aquariums, food, hay, beds, toys, clothing… Clothing? For pets? Well hey, this is “party animals” we’re talking about…
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Say Hello to Corbin Maxey’s Little Friend
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Birds on Display
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They plump when they walk
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Groomer Contest
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I came to Vegas and all I got was Groomed
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Tye Dyed Poodle
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Walking Super Zoo tires me out
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Super Chicken booth Bunz
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Day of the Dead Doggie biscuits
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Tanked Cake
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Dinner with Andrew Zimmer.
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Baseball’s Steve Garvey signing autographs
 Month of August -
MaximuM Comics Charity of the Month At Beyond-the-Booth we are all about the #ShopLocal movement and in total support of the “Mom/Pop” shops that are slowly being replaced by big box stores and national chains. So when one of them has a GREAT event that supports the community, we like to send out B-t-B kudos! See the next post for their SuperPets contest this past Saturday
June 6-8, 2012. There’s something about the title “World Pork Expo” that conjures up wonderful images of senators, congresspersons and legislators of all types convening for a good old snuffle at the pork-barrel, and reminding us what it is in politics that persuades the power-hungry to stand for high office. But no, this gathering really IS about… pork. The meat. As the world’s largest pork-specific trade show, we heard, World Pork Expo brings in some 20,000 pork producers and allied industry professionals for three days dedicated to porcine innovation and pig-husbandry. Aside from browsing (or is that snuffling?) among the nearly 500 trade show exhibits, attendees could take part in seminars covering a wide range of pork industry topics, including animal well-being, business and environmental management, and pork production efficiencies. This little piggy went to market….
Jan. 14-18, 2012. NAVC is the North American Veterinary Conference, and more than 6,000 veterinarians and over 1,400 vet technicians attended the conference in Orlando this year, to learn about new innovations that can advance a veterinary practice with the NAVC New Product Gallery. Nearly 4,000 exhibitors also participated, and nearly 900 students from veterinary schools across the world were also in attendance. The NAVC Institute laid on a continuing education program, with interactive classroom lectures complemented by hands-on laboratories to sharpen clinical skills. Led by a team of board-certified veterinary professionals, the classes were intentionally small to maximize interaction between instructor and student. As dogs and cats commented, it’s a vet’s life…
 Retail Packaging Show 2011 - Rio Hotel Retail Packaging Association: RPA? It stands for Retail Packaging Association. And what better venue for a packaging exhibition than Las Vegas, which wrote the book on “packaging” glitzy experiences? Manufacturers, distributors and manufacturers’ representatives in retail packaging need to hold an annual meeting to facilitate new business development and networking. And the RPA, formed in 1989, provides plentiful educational and networking opportunities at its annual trade show and conference. It has 250 member companies representing all corners from the retail packaging world, America-wide and overseas. In a survey, the vast majority of delegates filling in their questionnaires opined that the length of the show was “just right”. So we assume these RPA organizer folks, like the glittering City of Las Vegas itself, are fundamentally pretty good at, well… packaging…
Western Veterinary Show: This is the Western Veterinary Conference, or WVC, and you’ll be pleased to hear that it was “practical, progressive and educational, at least if the publicity materials were to be believed.  Western Veterinary Conference 2011 Do you have any idea how long it takes to study and qualify as a veterinarian? Minimum is 7 years, and you first need to take the required undergraduate courses, which take 3 years. Many candidates prefer to get their bachelors before applying. It can take 5 years in vet school itself. You can specialize in horses, small animals, farm-stock, exotics… but you have to learn a lot more weird biology than the average sawbones who merely treats human beings. Once you are done, you will have a doctorate in veterinary medicine, and one-seventh of your adult life will be used up before you send out your first invoice. So, in view of what these dedicated individuals have to go through in order to become employable… “don’t forget: hire the vet!”
Wedding & Portrait Photographers International:
Sometimes, just to keep our readers on their toes, we’re going to do a show synopsis based only on delegate feedback, and you’re going to have to guess what the show was all about, okay? Try this: “WPPI was a whirlwind, and although I didn’t have time to attend any classes or speaking events or even any parties, it gave me some good insight into what the event is like, and I’m really looking forward to going next year. No sleep, dying iPhone battery, drinks with photographer friends, lots of walking, lots of talking, work emails and more work emails… Then back from the sunny desert of Las Vegas to the snowy chill of Seattle”. Guessed yet what WPPI stands for? How about if I tell you the above was posted by a visitor from an outfit called Cowbelly? Give up? Okay. WPPI stands for….. Wedding & Portrait Photographers International. Just goes to show that some show visitors get more specific experiences than others….  Wedding & Portrait Photographers Expo 2011
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